Text-to-SVG: size, proportions and lettering
The first illustration comes from the text-to-SVG walkthrough. The second adjusts its colors and preserves its proportions through a manual SVG edit. The NORTH example shows lettering written directly as SVG text.
A wider placement

The wide composition has more room at 240 × 120.
On a dark background

Literal lettering

This lettering was written by hand as live SVG text. Its appearance depends on which fonts are available.